Sphinx Glass

The brief challenged Hashtag 10 to deliver a booth that would:

• Position Sphinx Glass at the heart of innovation within the regional glazing and construction markets.
• Communicate product versatility to a highly technical and professional audience.
• Create dynamic engagement spaces that drive meaningful interactions with architects, distributors, and industry leaders at Big 5 Construct Saudi Arabia 2026, one of the most influential expo platforms in the MENA region’s built environment sector.

The stand strategy balanced brand visibility, hands-on product demonstration, and professional dialogue — ensuring the booth was both a visual landmark and a commercial catalyst on the show floor.

From conceptual renderings to on-site execution, Hashtag 10 managed the build-up with precision engineering and creative control. Detailed technical drawings guided the transformation of the design into a physical space that was reliable, visually striking, and fully compliant with exhibition standards.

Every aspect of the build, from lighting and material finishes to functional zones for demonstrations, was engineered to maximize brand impact while facilitating natural flow and engagement. The result was a stand that not only showcased Sphinx’s product excellence but also encouraged exploration and conversation among visitors.